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What kind of futurist are you? Take our quiz!
You’ve always wondered what sort of strategic foresight wunderkind you’d be, right? Take our quiz today to find out!
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How financial services providers can help customers deal with inflation
While banks cannot influence policies to impact inflation, they can show empathy and help alleviate customer economic anxiety by launching new products and services to help them cope, and ultimately deepen trust and win new customers.
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Diversity, Equity and Inclusion are Central to Good Research
Here are five ways Ipsos is translating diversity, equity and inclusion concepts into survey practice, examining case studies for young adults, Black Americans, Hispanic Americans and diverse political attitudes.
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Attack of the drones: six in ten perceive threat from AI-based defense systems
Yet, only 43% of respondents are confident in their government’s ability to respond to such a threat.
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Elections & social media: the battle against disinformation and trust issues
Do people feel that disinformation has had an impact on political life in their country? Are they concerned that disinformation will impact the next campaign?
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Younger gamers display strong and diverse spending behavior across video game touchpoints.
Personalization, customization, and the desire for social interaction propel gaming engagement with younger gamers. A potential shift from physical to digital game purchase is being driven by these 13-34 consumers.
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Introducing Ipsos RISE: first-of-its-kind, AI-powered insights platform for modern brand, risk and reputation management
Solution leverages the power of AI and Ipsos’ industry leading expertise as a single source of truth for brand and reputation management and reporting.
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Our holiday shopping attitudes are quite consistent
Here's how people say they plan to shop this holiday season, according to new data from the Ipsos Consumer Tracker
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Americans split on U.S. responsibility to ensure peace in the Middle East
New ABC News/Ipsos poll finds slim majority feel U.S. has a responsibility to protect Israeli citizens; two in five feel the same regarding Palestinian citizens
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Why respondent centric research drives quality insights
To ensure optimal data quality, insights and recommendations, it is critical for clients and research agencies to respect the needs of research participants.