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Why Distinctive Brand Assets are a Driving Force
Are you maximizing the power of your brand’s assets? We share tips for your creative team.
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Ipsos Introduces Kids and Family Center of Excellence with Release of the Family Media Experience Fall/Winter 2019 Survey
Study Highlights Evolution in the American Family’s Media Consumption in the Era of Choice
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Winning Influencer Marketing Strategies
Using Lizzo and Ariana Grande as case studies, we show how brands can leverage the reach and influence of established celebrities.
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Affluents & The Smart Home 2.0
Watch our on demand webinar to hear about Affluents and their relationship with, behaviors, and attitudes about smart home products.
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CES Panel with the Female Quotient
Join Ipsos’ Menaka Gopinath who will be participating in a panel discussion exploring How Deep Listening Helps Brands Embrace Inclusivity.
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Ipsos Update - January 2020
This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on creativity and innovation, NATO, Gen Z in MENA and in-depth reports from Australia, Brazil, Russia and the UK.
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Sharpening Physician Insights by Integrating Patient Record Auditing
Our on demand webinar will show how leveraging patient record auditing to develop a tailored portfolio strategy can help physicians address their most challenging patient populations.
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[WEBINAR] Affluents & The Smart Home 2.0
Over the past couple years, the Connected (or “Smart”) Home – a technology concept for decades – finally entered the mass market. With the introduction of the smart speaker, penetration has skyrocketed, and led to further product innovation and growth.
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Germany Retains Top “Nation Brand” Ranking, France and Canada Emerge to Round Out the Top Three
France moves to second place with reputational gains in the Governance index. Canada ranks in third place for the first time. The United Kingdom slips by one position, while the U.S. remains in sixth place.
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Winner of Adweek’s Readers’ Choice: Social/Influencer
Ipsos’ Synthesio is among the 22 ad-tech and mar-tech companies and services honored with a win!