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Perceived Level of Threat COVID-19 Poses to the U.S. and Individuals Doubles in Less Than a Month
Perceived level of threat COVID-19 poses to the U.S. and individuals doubles in less than a month
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The evolved role of TV in the "Lockdown Family HH"
Yes, viewership is growing and evolving – but so is the role TV is playing and the needs it fulfills
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Fears of Unemployment Caused by COVID-19 Impact U.S. Consumer Spending This Week
49% of consumers state they are spending less and negative sentiment is on the rise
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Lockdown TV Viewing: From ‘Me’ to ‘We’
How should media companies be tailoring their programing to these emerging viewership patterns?
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The Impact of Kidfluencers
Youtube kidfluencers are a major deciding factor in the next best children’s toy, especially if they have a cult following. Read more.
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Are you better off than your parents were? That depends on money
The No. 1 thing people feel worse off than their parents about is retirement.
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How Does Dating Work? Age Plays a Big Role in This Question
Younger and older Americans have radically different views of how dating “should” progress, and whether it is even supposed to be fun.
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Times Are Tough, But the Entertainment Is Great
Doing better than previous generations is the embodiment of the American dream. In most aspects of life, Americans feel the future looks worse than the past, with one key exception.