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Concern over Health Epidemic (78%, +27 Points) Overtakes Hacking (74%) As Top Perceived Threat among Global Citizens
Only Slim Majority (53%, +1) Confident in their Country’s Ability to Deal with Epidemic; Fewer (45%, -1) Confident in Protection from Hacking
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Cliff’s Take: Nation Still Divided On Who Won The Election
Trump’s Protest Resonates With Many Republicans
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Fewer Global Citizens Believe China Will Have Positive Influence on World Affairs in Coming Decade
Ipsos Polling for Halifax Security Forum Reveals Just 42% Believe China Will have a Positive Impact, down 11 Points Since Last Year
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COVID-19 pandemic affecting Americans’ sleep
New Ipsos poll, conducted on behalf of Pear Therapeutics, shows top reasons for poor sleep are general anxiety, worries about the future
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U.S. consumer sentiment falls as coronavirus cases surge
Half of Americans plan to rein in holiday spending this year
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Many Americans support initiatives to dismantle educational inequality
Broad recognition that the education system is not working for all students
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (11/18/2020)
Most Americans do not approve of how Trump is handling the transition period
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Most Americans agree Joe Biden is rightful winner of 2020 election
Latest Reuters/Ipsos poll shows most approve of how Joe Biden is handling his position of President-elect
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Consumer confidence falling throughout Europe
Global gains in consumer sentiment level off as coronavirus surges again.
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Decoding Culture to Better Connect with Consumers in 2020 & Beyond
Stay relevant. Without a deeper cultural understanding of your consumers, brands may struggle to build meaningful, authentic and intuitive engagement.