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Our misperceptions about crime and violence, sex, climate change, the economy and other key issues
Ipsos’ latest Perils of Perception study shows which key facts the online public across 37 countries get right about their society – and which they get wrong. Now in its fifth year, the survey aims to highlight how we’re wired to think in certain ways and how our environment influences our (mis)perceptions.
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How packaging can balance being green and making green
The plastic drinking straw has become a symbol of society’s growing concern over packaging convenience at the expense of our planet’s health. Already, four in 10 consumers report they have started using fewer plastic straws due to recent attention on the issue, according to a recent Ipsos/Buzzfeed poll. Nearly half of those polled support local governments banning their use.
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Global Study Highlights Misperceptions of Key Issues like Crime, Climate Change, Sex, and Others
The Perils of Perception study highlights how we are wired to think in certain ways and how our environment influences our (mis)perceptions
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Entrepreneurialism is Alive and Well and Taking on Today’s Social Challenges
Across 24 countries, 28% of adults have started a business and 9% have started a charity or community group.
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2018 U.S. Midterm Election Polling Analysis
A robust and wide-ranging research-backed exploration of American public opinion around the upcoming 2018 U.S. midterm election.
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Fake News, Filter Bubbles, and Post-Truth Are Other People’s Problems
77% of Americans Think Other People Live in Their Own Internet Bubble… but Only 32% Think They Themselves Do
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U.S. Gets Second Highest Score in Ipsos' Misperceptions Index
Americans Trail Only Italians in Being Most Wrong on Key Facts About Society
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Global Consumer Confidence Reports in at 50.5
August sees a 0.2-point decrease to 50.5 in the Global Consumer Confidence Index.
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Ipsos has reached an agreement with GfK to acquire 4 global divisions of GfK Research: Customer Experience, Experience Innovation, Health and Public Affairs
Deal strengthens Ipsos’ skills and talents in four key business areas