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There’s a market for men’s cosmetics–and a generation gap
New Ipsos research sees market potential for male cosmetics is at least double, but messaging is key. Take a look.
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With Inflation on the Rise, Financial Confidence Declines Among Millennials and Gen Z in America
Young Americans Struggling Most With Monthly Bills
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Combatting misinformation, bias seen as biggest challenges facing news outlets
New poll examines outlooks on the future of news and patterns of news consumption
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Americans continue to support ban on Russian oil
New ABC News / Ipsos poll also finds majority of Americans oppose legislation banning teaching about sexual orientation or gender identity in elementary schools
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Women and the workforce
A look at perceptions of job security, the gender pay gap and parity in the workplace
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Reuters/Ipsos Poll: Gas Prices
Many Americans do not have the option to alter their modes of transportation when considering rising gas prices
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Strong jobs sentiment keeps overall U.S. consumer confidence stable despite inflation worries
Four in five Americans are concerned Russian invasion of Ukraine will lead to higher gas and food prices
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Episcopal Church Jesus in America Public Poll
Americans are united in their strong desire for equality in society. The majority of Americans believe Jesus is an important spiritual figure.
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What the Future: Aging
Listen in as we discuss how brands can help us live our best lives now, and in the future as this segment increases in size.
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America in Flux: Moving Forward in a Changed World
Revisit our recorded webinar to gain an understanding of the American COVID experience, where people are today, and how your brand can connect with and help them move forward.