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Many Americans have engaged in age-gap dating
New Ipsos poll finds gender imbalances in what Americans find socially acceptable when dating
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Ignite Excitement: Insights to drive toward electrification
Revisit our recorded webinar to hear more about consumer interest for EVs, their advantages/drawbacks plus trended insights on how these have changed over the years.
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Most Americans want strong or moderate gun regulations
A new Ipsos poll, fielded in the wake of the recent mass shooting at an elementary school in Uvalde, Texas, finds that Americans support gun control measures but do not have much optimism about new laws
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Ipsos Core Political : Presidential Approval Tracker (05/25/2022)
This week’s Ipsos’ Core Political has President Joe Biden with his lowest approval rating yet (36%) as the majority of Americans (70%) believe the country is off on the wrong track.
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Most Medicare members have an easy way to find providers and treatment but want better access to supplemental health benefits
New Virgin Pulse/Ipsos poll finds that one in three Medicare members worry about being able to afford recommended care
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How to Get Your Big and Small Data Together with Data Hybridization
Data hybridization brings together structured and unstructured data to help brands gain market advantage.
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[WEBINAR] How humor can connect your ads with a Gen Z audience
81% of consumers like when brands use humor, but only 28% say brands connect with their comedic sensibilities. Join us for our next complimentary webinar featuring online community insights and tips to help you connect with a Gen Z audience.
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Two in three have felt happy almost everyday in the past month
Ipsos polling finds that habits and routines are important in keeping people’s balance.
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Americans’ economic sentiment dips a bit lower
Purchasing confidence is down again as consumers expect inflation and interest rates to keep rising
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AI Meets Consumer Insights: Welcome to the era of AICI
More data sources, processed by teams of human and machines, bring AI-enabled consumer intelligence to the enterprise.