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Five online shopping barriers UX can solve
Is your e-commerce experience optimized for how consumers shop for your products, which attributes are important to them, and designed to meet (or exceed) their expectations?
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The Evolution of the American Identity
The way Americans understand the legacy of racism influences how they view corporate communication and action around the issue. Here’s a few tips.
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Americans are split on ability to maintain diets during holidays
Two in three feel young artists are taken advantage of and support increased protection for their creative properties
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A nation of job hunters
As the labor market continues to react to the fallout from the pandemic, close to two in five workers say they are open to something new.
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Election fairness, confidence in democracy remain a partisan issue
New Axios/Ipsos poll finds overall sentiment consistent with 2019, but that masks significant partisan shifts
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The Point Being: An Ipsos Podcast
A weekly podcast series by Ipsos’ U.S. Polling Team where Chris Jackson, Mallory Newall and guests discuss the latest news on American public opinion.
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Health
As our nation ages and a caregiver shortage looms, will technology be able to bridge the gap? We ask experts from IBM/Watson, MIT, and the Milken Institute to explore “big questions” that companies should be asking about the future of their industries.
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Beauty
Our What the Future Beauty issue explores several market forces creating seismic shifts in the cosmetics and personal care industries.
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Baby Boomers generally dissatisfied with the current job search process
Just over half of employed Americans say they have good pay
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The State of Reputation: Today’s Context; Tomorrow’s Expectations
Hear corporate reputation research insights exploring the impacts of COVID, Diversity and Inclusion, ESG, Internal Communications, Supply Chain issues, and more.