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Americans’ average summer vacation spending to hit a record high of $2,037 on average, exceeding $2000 for the first time since 2010.
For those who think vacation is important, average anticipated spend sits even higher at $2,213.
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The Incidence of Data Breaches at America’s Largest Corporations Has Nearly Doubled in Just Two Years
Almost Half (43%) of C-Suite Executives Now Reporting That Their Organization Has Been Breached. Having Frequent Employee Training, Well-Established Data Security Policies & Understanding Legal Requirements Has Not Been Enough
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Are consumers really engaging with corporate sustainability issues?
Consumers hold companies and governments responsible for sustainability. Discover just how much this is true.
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Vacations are for Families, Friends, and the Great Outdoors
Young vacationers are more willing to spend on ‘green vacations’
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The Millennial-ization of premium spirits
Michael Baer takes us through Millennial and iGen trends in luxury beverages. His vice: Manhattans, perfect and up.
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Climate Change Increases in Importance to Citizens Around the World
Most are more willing to take personal actions to cut down waste, but are skeptical of policy actions
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Three in Ten Americans are Uncomfortable Discussing Credit Card Debt with Family
Ipsos Survey on Behalf of CreditCards.com
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DTC National Conference
Join Ipsos’ Surya Pandruvada (April 17 @3:45pm) at this year’s DTC National pharmaceutical marketing conference to learn more about “The Next Generation of Predictive Analytics.”
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Most Single Women Would Rather be in a Relationship with Someone that Has a Tattoo of Their Ex Versus Someone with Bad Credit
Six in Ten Would Feel Less Inclined to Get Married if Their Partner Had a Large Amount of Debt
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Why political views are an essential marketing demographic
Today, party affiliation is no longer an optional extra to understand a brand’s strengths and weaknesses; it is necessary.