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Among COVID-19 survivors, most report experiencing severe or moderate symptoms
Axios-Ipsos poll shows those that have had COVID-19 report a greater likelihood to get the vaccine than the general public
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Anxiety, stress and loneliness: COVID’s toll on the lives of workers
New 28-country survey for the World Economic Forum reveals most employed adults report experiencing significant work-related disruption with a negative impact on their well-being.
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#2020: 8 Social Insights That Defined an Extraordinary Year
In a chaotic and unpredictable era, eight themes show how people adjusted to multiple crises in 2020 and offer valuable clues about the role brands can play.
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Why don't people vote?
Medill/NPR/Ipsos poll reveals that nonvoters are more likely to cite disconnect from politics, rather than barriers to submitting a ballot
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Americans prioritize frontline workers for coronavirus vaccine
New ABC News/Ipsos survey finds many Americans believe elected officials and athletes should be towards the back of the line
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[WEBINAR] Brand Purpose Through the Lens of Personal Values
In this complimentary webinar, we will share recent insights from Ipsos online communities and social intelligence addressing the relationship between personal values and brand perception.
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Nearly two in five Americans have a New Year’s Resolution planned for 2021
New Urban Plates/Ipsos Poll finds that working out/being more active is a top 2021 goal, as cited by more than half of those planning a resolution
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The role of culture in a global crisis
Shared values shape individual behavior, and this is even more evident during the coronavirus pandemic.
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Quality and inequality characterize U.S. healthcare in global survey
Americans are generally more satisfied with the quality of their healthcare than people in other countries, but they hold more unfavorable views about their system’s affordability and equality of treatment; cost ranks as the #1 problem facing the U.S. healthcare system
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Decoding Culture to Better Connect with Consumers in 2020 & Beyond
Stay relevant. Without a deeper cultural understanding of your consumers, brands may struggle to build meaningful, authentic and intuitive engagement.