The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
Inflation has now been the top global concern in our What Worries the World survey for the last 16 months.
New Ipsos polling finds that some Americans report experiencing a supernatural phenomenon or have seen an unidentified flying object (UFO)
Below are five charts showing how the main issue is evolving and how this can shake up the 2024 election
17 August 2023
Time
12pmPT/3pmET
Trump maintains his lead in the primary, and a general election matchup between Biden and Trump is tied
The Patient Experience Survey from PhRMA/Ipsos finds many insured Americans are worried about insurance-related barriers and out-of-pocket costs for their medications
New Axios/Ipsos polling on retirement finds that many retired Americans enjoy their retirement
Sentiment is significantly down in Great Britain, France, Hungary, and the Netherlands.