The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Large majorities support Biden proposal, mixed on future for the country after the pandemic
Partisanship drives difference in opinion amongst professions
The majority of Americans believe it is important for them to know who around them has received the coronavirus vaccine.
Sentiment rallies for fourth-straight week, driven by increased optimism about jobs
New Ipsos-World Economic Forum survey finds widespread demand for getting vaccinated as soon as possible
The majority of Americans continue to approve of President Joe Biden's performance.
U.S. among three highest-ranking countries on The Body Shop Global Self Love Index
The pandemic has had a particularly disastrous impact on women.