The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
Here’s Ipsos' best and freshest data and actionable intelligence on Generation Z for business leaders, policymakers and insights professionals
Consumer Attitudes and Spending by Household (CASH) Index
empty
1.3 Million British Columbians Plan to Visit Washington State in 2004 - Resulting In $250 Million In Tourist Revenue Eight In Ten (80%) British Columbians Say Washington State And Seattle Are Good Travel Destinations - Main Draws Include Shopping (36%), The Outdoors (33%) And Good Attractions (29%) Overall Travel To The U.S. Has Negative Momentum But A Better Exchange Rate Is A Key Motivator For Increasing Trips This Year
.
But Is An Ad During The Oscars Really Worth It?
"Most TiVo'd Moment" Reveals New Benefit to Pausing Live TV
While Interest Rates Remain Low, Opportunities Prevail, Reveals Ipsos-Insight Survey
