The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
Here’s Ipsos' best and freshest data and actionable intelligence on Generation Z for business leaders, policymakers and insights professionals
New data from the Ipsos Consumer Tracker indicates that it’s older Americans, not younger ones, who have dropped the mall completely. Read on to hear why — in Gen Z's own words.
One in three people (33%) say they don't think they have any need for AI tools, and another 19% say they don't see the benefit of using them, according to the Ipsos Consumer Tracker.
One in four Americans believe they tip too much, while seven in ten believe they tip the right amount, according to the Ipsos Consumer Tracker.
The latest NAMI/Ipsos poll finds that a bare majority of Americans say they don’t know when a situation is serious enough to contact the Lifeline
Below are five charts on whether Americans feel Biden should drop out and how the presidential race has been affected by the presidential debate
However, most feel both men are too old and the race for president remains tied, according to ABC News/Washington Post/Ipsos poll
Consumer Confidence Reaches Highest Point In More Than Two Years
American voters support various policies aiming to protect the ocean and wildlife.