The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
New Ipsos “What the Future” survey finds consumers believe companies should take responsibility for making their products sustainable
New Axios/Ipsos poll shows Americans want to learn more about the role of Black, Hispanic, Native and Asian Americans in building this country
Gains concentrated among Democrats
Not All Accept Biden’s Victory – Yet
Most Americans are concerned with the direction of the country