The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Few say they’re planning a bigger celebration now that they’re vaccinated, but a return to normal is still big for one of America’s top food and beverage holidays
As July 4th approaches, we look at how Americans see themselves and the legacy of immigration in the country.
This Facebook/Ipsos poll explored how SMBs use digital tools, social media and direct messaging platforms, with a focus on the Facebook apps.
Knowing their family’s history makes Americans feel curious, connected, and proud
COVID is retreating in the U.S; will Biden’s approval numbers retreat too?
Strong growth seen across each sub-index
Over half of Americans say the country is divided by “culture wars”
About one-third of the country believes the country is headed in the right direction