The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Below are five charts on how Americans are feeling economically and how this might factor into Americans’ purchasing habits
Half of Americans don’t know that EV tax credits are set to expire in September, according to Ipsos data. Automakers must adjust their pricing and messaging, quickly, for a chance at growth.
Below are five charts on where Trump’s approval rating stands now and the issues that Trump will have to weather to hold onto his approval ratings
12 August 2025
Time
10amPT/1pmET
New research across 32 countries dives into global attitudes to ageing, with 57% on average saying they are not looking forward to old age.
Focus on the Family, in cooperation with Ipsos, explores how Americans feel about marriage and their own marriage health in recent study