The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
Here’s Ipsos' best and freshest data and actionable intelligence on Generation Z for business leaders, policymakers and insights professionals
28 January 2025
Time
10amPT/1pmET
23 January 2025
The December Reuters/Ipsos Core Political shows that Americans remain concerned with the economy, political extremism and immigration. About two in three Americans believe the country is headed off on the wrong track.
Americans’ resolutions for 2025 revolve around health. But what that means to them varies by age.
The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index in Q4 2024 is down slightly from Q3 2024
Below are five charts on how Americans feel about the state of U.S. healthcare, Trump’s health-related cabinet picks, and some of the key policies his nominees want to implement
As the biggest election year in human history draws to a close, the Ipsos Consumer Tracker looks at the issues that will shape the U.S. under Trump's second term.
Three in four Americans are resolving to eat healthier and exercise more in 2025, according to the Ipsos Consumer Tracker.
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