The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
Here’s Ipsos' best and freshest data and actionable intelligence on Generation Z for business leaders, policymakers and insights professionals
President Trump's approval rating is strong among Republicans, but remains very low among Democrats.
Ipsos' latest MetLife/U.S. Chamber of Commerce Small Business Index survey shows small business optimism remains high
Americans are particularly worried about political divisions, but less than a third regularly converse with people who have opposing views
Ipsos segmented the adult population of 25 countries into six groups reflecting their concept of nationality
Despite this, attitudes are changing: two-thirds say achieving gender equality is personally important, including six in ten American men
