The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Brands shouldn't overlook the partisan common ground on healthier food, or the strong demand for safety and transparency among mothers and women.
The July Reuters/Ipsos Core Political shows that Americans remain split on what is the most important issue facing the country today.
New Ipsos poll just ahead of the Democratic primary election in New York shows crime and safety remains top issue for voters
Ipsos finds that Americans’ desire for “flex in the city” will mean a bumpy reentry
Summer Vacation Spending Could Grow by 50% Over 2019 Levels
All sub-indices pull back
President Biden continues to benefit from higher approval ratings than President Trump had at this time last year
Americans agree that pick-up trucks are part of the American way of life but are not as receptive to electric versions of them
Our new global survey shows that there is strong support for the principle of people seeking refuge from war and persecution but in practice few are open to accepting more refugees into their country