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The Ipsos Care-o-Meter: What does America know about vs. what does America care about?

The Ipsos Care-o-Meter: What does America know about vs. what does America care about?

The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.

4 August 2025

Society

[WEBINAR] The Value of Higher Education in the New America

29 September 2025

Online
Society

ARF David Ogilvy Awards & Creative Effectiveness 2025

From 16 October 2025

New York, NY
Corporate

Ipsos RDA Hires Industry Veteran as Senior Vice President

Mike VanNieuwkuyk brings more than 30 years of automotive research experience
8 January 2018
Consumer & Shopper

[WEBINAR] 10 Golden Rules of Engagement

From 24 January 2018 - 10:30am PT / 1:30pm ET to 24 January 2018 - 11am PT / 2pm ET

Online
Media & Brand Communication

[EVENT] CES 2018

From 09 January 2018 to 12 January 2018

Las Vegas, NV
Society

Midmarket Customers Who Use Bigcommerce for 12 Months, See a Steady Increase in Monthly Volume

Midmarket Customers Who Use Bigcommerce for 12 Months, on Average Grew Their Volume Over 25%
3 January 2018
Society

Reuters/Ipsos Data: Core Political (1/3/2018)

President Trump’s approval rating is now 41%
3 January 2018
Society

Parents in the U.S. Are Optimistic About Their Financial Situation for 2018, With Nearly Six in Ten Expecting it to Improve

Seven in Ten Say They Will Reduce Debt and/or Save More, While More Than Half Believe They Will Be in Better Financial Shape for Retirement
27 December 2017
Society

Most Americans Believe Election Laws are Necessary for Fair Elections

Ipsos Poll on behalf of the Center for Public Integrity
21 December 2017
Society

Reuters/Ipsos Data: Core Political (12/20/2017)

President Trump’s approval rating is now 35%
20 December 2017