The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Below are five charts on the stories Americans are paying the most attention to and the stories Americans care most about
The number of workers who commute five days a week or more has risen to half (49%), according to the Ipsos Consumer Tracker
One in Ten Believe Mayan Prophecy is True (10%), Fear World Will End in 2012 (8%)
Understanding the U.S. Multicultural Marketplace
Thomas Gallagher Joins Ipsos Loyalty's Financial Services Team
Still, a Majority Say that They Buy Whichever Products Suit their Needs at the Time, Green or Not