The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Your three-minute briefing on what business leaders need to know about today.
Many Americans report using AI tools but admit that they don’t always trust them
07 October 2025
Time
10amPT/1pmET
29 September 2025
What are the data and trends shaping America today? Explore our latest opinion polls to learn more.
09 September 2025
8amPT / 11amET
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker