Search
-
Improving In-Store Conversion Through Behavioral Science
Discover the competitive importance of combining traditional research techniques with the science of how shoppers make decisions to dramatically improve in-store results.
-
Podcasts Are The New Black
New research suggests nuances podcast providers need to know to ensure success with consumers and advertisers.
-
Sharpening Physician Insights by Integrating Patient Record Auditing
Our on demand webinar will show how leveraging patient record auditing to develop a tailored portfolio strategy can help physicians address their most challenging patient populations.
-
Patient-generated health data
Listen to our on demand webinar to hear Ipsos patient experts share what we have discovered around the perspective of patient influencers.
-
Unlocking Unstructured Data: AI Applications in healthcare
Hear what Ipsos has discovered in terms of AI applied to unstructured data – and how it can provide new and nuanced insights for understanding brand differentiation, beyond what traditional closed-ended data and analysis can generate.
-
The Future With AI in Healthcare Market Research
View our on-demand webinar to hear how AI can help you achieve more with market research.
-
A complicated portrait of beauty
Oscar Yuan introduces this quarter’s WTF edition exploring Beauty, and why it’s so complex. His favorite grooming product is Lab Series BB Tinted Moisturizer SPF35.
-
The Payer & HTA Trifecta
View our on demand webinar to learn more about the three most critical payer & HTA questions that pharmaceutical companies must be prepared to address.
-
Five steps to ensure your evidence and access strategy is fit for the future
Our latest paper provides step-by-step guidance to launch strategies that are nuanced enough to capture value across stakeholders, supported by the right evidence at the right time and fit for a variety of future scenarios.
-
Evidence Gap Analysis: Four areas of intersection
Bridging the divide between market access and HEOR teams can make the difference in moving your commercialization plans forward. This paper frames the evidence gap analysis story through “four areas of intersection.”