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Half of Americans have used apple cider vinegar for health and wellness reasons
New poll finds a plurality unsure as to whether the product in gummy form offers the same health benefits as apple cider vinegar
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Few Americans understand the Federal Reserve’s role outside curbing inflation
New Axios/Ipsos poll also finds fewer believe the Fed is doing a good job compared to last spring
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[WEBINAR] Social Insights from Brand Leaders
We’ll dig into the top challenges facing consumer insights and marketing teams, how AI can help, and what the future holds.
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Parents report improvements in their child’s educational attainment compared to last year
New NPR/Ipsos poll also finds that despite debates over parents’ rights in education, most parents believe their child’s school keeps them well-informed on the curriculum
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The pandemic is over. Welcome to the endemic.
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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Would you cut down on hamburgers for the planet?
Our new global polling finds while the majority of adults are concerned about climate change less than half are likely to cut down the amount of meat they eat
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The Inside Track: 2022 Midterm Elections April Highlights
Key highlights from April’s Inside Track webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics and the upcoming midterm elections.
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Laughter is the best medicine
How understanding generational differences in comedic sensibilities can help connect your ads with the right people
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Inflation is Americans’ Top Concern, And It’s Not Going Away
COVID is no longer the leading concern for consumers – inflation is now at the top. Here’s what businesses should know.