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Germany finishes first again with Japan and Canada rounding out the top three nations
Germany finishes in first place again, while Japan overtakes Canada for second place. The United Kingdom’s ranking drops again in 2022, moving from fifth to sixth. Russia’s ranking falls to the bottom three nations.
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Synthesio and Twitter explore wellness conversations online
Synthesio has released a new report exploring the #Wellness community on Twitter to uncover the top trends that brand marketers and insights pros need to know as they head into 2023.
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Ipsos Update – November 2022
Emerging risks, hybrid working and resilience in Ukraine… Ipsos Update explores the latest research and thinking on key topics from Ipsos around the world.
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Three in five registered voters believe abortion should be legal
New ABC News/Ipsos poll shows the economy, inflation, abortion top issues ahead of midterms
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Brazil round two
This Sunday, October 30th, Brazilians will head to the ballot box for the second time. Given the complicated scope of the race thus far and polling’s place in it, this week we explore the longstanding political and economic factors playing into the race, and where each candidate is in the polls.
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Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
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Cost and content are key for those deciding to keep, or drop, streaming services
New NPR/Ipsos poll also finds that a majority of streaming service users are overwhelmed by the amount of content available
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[WEBINAR] The Consumer Voice on Sustainability
Join us for a complimentary webinar featuring Ipsos climate change and sustainability experts, Dr. Pippa Bailey and Duncan Fergusson, Director of Social Intelligence Analytics.
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The heart, brain, and body of marketing: Researchers at Ipsos and Temple University leverage cutting-edge research for advertising and media understanding
A partnership between Ipsos and Temple’s Center for Applied Research in Decision Making explores what physiological reactions reveal about how people experience advertisements and media.
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Ipsos Core Political: Presidential Approval Tracker (10/26/2022)
Americans remain pessimistic about the direction the country is headed in as approval of President Joe Biden stands at 39% in this week's Ipsos Core Political