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Reuters/Ipsos Data: American Perceptions on Gun Control (02/08/2019)
A majority of Americans agree on many gun control policies, but many do not believe lawmakers will act this year on gun legislation.
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[WEBINAR] The Future of Knowledge: An Omnibus Superhero
Join us for a complimentary webinar to learn more about the Ipsos KnowledgePanel® (“KP”) Omnibus.
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ShopTalk
Join us at ShopTalk to hear Ipsos’ Mark Berry share insights into How Behavioral Science Informs Customer Touch Point Strategies.
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Reuters/Ipsos Data: Core Political (02/06/2019)
Americans' optimism toward the direction of the country continues to fall.
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[WEBINAR] The Future of Medtech: Five simple maneuvers
What are the obstacles standing between you and success in your medtech strategies? How do you remain competitive in your space? Have you considered the needs of market access stakeholders in your medtech business plans, or is that missing from your strategy?
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Google tops Ipsos real-time, nonconscious ranking of Super Bowl ads
Ipsos repeats its unique contextual, biometric ranking
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Reuters/Ipsos Data: Democratic Presidential Candidates (01/30/2019)
Many Democratic presidential candidate hopefuls are not well-known to the American public.
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Reuters/Ipsos Data: Core Political (01/30/2019)
Pessimism about the direction of the country continues to grow despite the reopening of the government this week.
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The New Era of Lead User Innovation
Discover why lead users are often the best innovators and develop novel product ideas ahead of market demand.
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[WEBINAR] The Future of CRM: Using BSci to Increase Engagement
Market research is making enormous strides in providing a deeper understanding of consumers. Today, we understand their needs, wants, and motivations better than ever before. This information alone, however, does not drive behavior or create value for brands. To do that, we need to convert consumer understanding into consumer action.