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What worries the world - October 2022
Inflation remains the top global concern for the seventh month in a row with 42% choosing it as a worry.
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Nearly half of Americans consider themselves at least a little bit of a fan of Taylor Swift and her music
Ahead of the release of Taylor Swift's album "Midnights", new WSJ/Ipsos poll finds that Millennials are most likely to be fans
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Welcome to the Metaverse
Our latest paper explores what it is now, what it will become and how you can be a part of it.
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ESG: The Corporate North Star
The Purpose of purpose: having a clear vision about the kind of company you are is increasingly important in the ‘war for talent’, among generations who want to make a difference in their daily lives.
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Social Media Conundrum
Corporate communicators must determine whether the risks outweigh the rewards of communicating on social media.
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More than one in three teens say they have been bullied in the past year
New poll for The Choose Kindness Project also finds that nearly three in ten parents do not feel they have the resources to deal with bullying
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Social Commerce: Innovation, Inclusion & Insights
Revisit our virtual roundtable discussion about shaping, designing, influencing, and delivering on social commerce.
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Hispanics are gaining wealth in America
Brands looking to target affluent Hispanics should keep in mind the diversity within this subgroup and the role that culture, identity and language play in their lives.
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IIEX Health 2022
Ipsos and Novartis are excited to be presenting at IIEX Health – where industry professionals turn for the future of healthcare and pharma insights.
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Novartis Insights Innovation Unlocks the Online Ecosystem
Every therapeutic category has its own unique online ecosystem, and the flow of information (and misinformation) can be mapped to drive online content, engagement, and channel strategies. Here’s an example.