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Consumer confidence ticks slightly upward
Gains in consumer sentiment driven by resurgence in jobs confidence
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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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Consumer confidence holds steady following Biden’s inauguration
Partisan divergence widens as Republican sentiment declines further
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Reimagining the Brand Planning Process in Healthcare
We offer tips for how to make annual brand planning both efficient and effective for your brand team.
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Attitudes to COVID-19 vaccines
The rollout of COVID-19 vaccines will be the largest, fastest and most challenging vaccination program in history. Some challenges we will anticipate; some we won’t.
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How shopping and eating out has changed during the pandemic
How and where the world shops and dines transformed during the coronavirus pandemic.
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Steep decline in consumer confidence on eve of Biden’s inauguration
Nearly half of Americans expect new stimulus to have a major impact on their finances
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Global consumer optimism rallies to its highest in nine months
Ten countries show significant month-to-month gains in consumer sentiment.
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What we agree on in America’s path forward
Do Republicans and Democrats agree on anything these days?