The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Others want to take a more cautious approach.
56% of Americans approve of the way President Joe Biden is handling his job, according to the latest Reuters/Ipsos Core Political results.
Jobs confidence increases as fewer doubt a prompt recovery once COVID-control restrictions are relaxed
New Eagle Hill/Ipsos Poll finds that more than half report feeling burnout at work
The ViacomCBS executive brings more than 20 years of research and data science expertise to Ipsos.