The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
President Trump's approval rating has jumped to 41%
Heather Carruthers takes the role of President and Rob Hernandez is Appointed as Senior Vice President
As part of Ipsos’ ongoing commitment to bringing voice to people through data, Ipsos undertook a survey on the topic of transgender people on our monthly global survey vehicle Global Advisor.
Ipsos’ latest approach is 100% mobile capable, device agnostic and part of their suite of package testing solutions
MetLife, Johnson and Johnson, and Royal Bank of Canada Newest Members
President Trump’s approval rating is now 37%
Chris Sinclair and Jessica Schneider step into new leadership roles with the U.S. Ipsos Marketing team
