The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
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Majorities Critical Of Performance On Domestic Issues And Iraq
Ipsos' Earns Inside Research's Top Ranking For Third Consecutive Year
Lane Divides Ahead: Close Split Between Preferences for Mass Transit vs. Road Building; Traffic Burden Weighs Heaviest on the Pacific Region, Suburban Men
Was It Worth It? Americans Debate The Consequences Of The Iraq War
Rob Carpenter Brings 20 years Of Research Experience To Firm's Custom Research Division
Despite Low Awareness Of Media Hub Concept, Consumer Interest In Internet-Friendly Home Entertainment Products Is High, Reveals Ipsos-Insight Survey