The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Ipsos is pleased to announce the acquisition of the Mystery Shopping business of the Maritz group, one of the largest mystery shopping service providers in North America.
Biden remains the favorite among Democratic registered voters, Bloomberg and Warren are tied for third.
When Shopping For Personal Care Products, Nearly Four in Ten Younger Adults Look For High Quality Products
Seven in ten men pay on the first date
Just under half of Americans believe UFOs exist and have visited the Earth, according to a recent Ipsos poll. Is that out of this world and could we ever inhabit space in that way?
Little more than half of Americans now say that the country is ready to elect a woman president, down from two-thirds in August 2019.