The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
What are the data and trends shaping America today? Explore our latest opinion polls to learn more.
When Shopping For Personal Care Products, Nearly Four in Ten Younger Adults Look For High Quality Products
Seven in ten men pay on the first date
Just under half of Americans believe UFOs exist and have visited the Earth, according to a recent Ipsos poll. Is that out of this world and could we ever inhabit space in that way?
Little more than half of Americans now say that the country is ready to elect a woman president, down from two-thirds in August 2019.