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Here's how synthetic data can accelerate product development
Revisit our on demand webinar exploring how cutting-edge technology is transforming product testing, delivering faster results, cost savings, and deeper consumer insights.
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The Power of Product Testing with Synthetic Data
Read more about generating and evaluating high-quality synthetic data and explore how synthetic data can be applied specifically to product testing.
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Reset or Retreat? The Ipsos ESG Council Report 2025
The global landscape of Environmental, Social, and Governance (ESG) is in flux, presenting both unprecedented challenges and exciting opportunities for businesses.
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Beyond the Buzz: How Americans are planning for a sober future
Here’s what brands need to know about changing drinking habits, and how to plan for what’s next.
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Improving access to healthcare by removing transportation barriers
Read how understanding the gaps and issues people face can give transportation planners, policymakers, and healthcare providers the data they need to tackle these problems in their communities.
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Demonstrating Business Impact and ROI
Revisit our on demand webinar to hear how and when is the right time to leverage solutions that can connect the dots from both ends of the spectrum, from fast and agile to consulting services.
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Meeting the Demand for Agile Insights
Revisit our detailed case studies illustrating how some of our clients have leveraged some of Ipsos' most agile solutions!
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Predicting Opportunity in Emerging Therapies
We offer guidance for navigating these complex markets, emphasizing the need for robust primary market research, expert consultation, and a deep understanding of stakeholder perceptions.
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Conversations with AI Part V: Is there depth and empathy with AI twins?
How do synthetic respondents fall short of capturing the human experience? In this paper, we share the results of a research study conducted to test the capabilities of AI twins.