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Customer Perspective: An Ipsos Podcast
An Ipsos podcast series exploring best practices in customer experience strategies, mystery shopping and channel performance.
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Ipsos Update – September 2023
Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Turning Browsers into Buyers: Unlock the potential of retail sales associates
Listen in as we share insights for developing in-store and online operational and experiential measures that identify best practices and minimize gaps in execution.
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Bikes, Trains & Automobiles… What is the new normal in consumer mobility?
Revisit our on demand webinar featuring new insights from our Mobility Navigator research, with a focus on shared mobility.
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This holiday season, shoppers bring new expectations for retailers
Ipsos shares tips for ways retailers can capture more spend this holiday shopping season.
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Five online shopping barriers UX can solve
Is your e-commerce experience optimized for how consumers shop for your products, which attributes are important to them, and designed to meet (or exceed) their expectations?
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Beauty Buying Behavior: Decoded
Is retail therapy over? We share insights from the Beauty industry relevant for all marketers driving their omnichannel strategy.
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When Difference doesn’t mean Different: Understanding cultural bias
Learn about the approaches you can take to continue to benefit from global studies and gather reliable, efficient and effective results in the face of cultural response bias.
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The Future of Food Through COVID-19
Listen in as our panel of industry experts discuss likely future food and beverage trends post-pandemic.
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Ethnography: an Unfiltered View of Reality
Learn more about why ethnographic research is ideal for exploring cultural practices, rituals, consumer behavior, routines and social norms.