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Remember back-to-school shopping? It’s back.
Our latest Thought Starter explores back-to-school spending trends and families’ expectations for the academic year ahead.
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Americans see a bright summer ahead
Our latest Thought Starter checks to see by how much our travel plans expect to heat up this summer.
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Home Sweet Home: How COVID Reshaped Our Sense of Place
Our latest Thought Starter explores COVID’s impact on our housing situation and choices.
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Women and COVID: One Year On
Understanding how women’s experiences have varied throughout the pandemic is essential for addressing the inequities that will permeate the pandemic recovery landscape.
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Electric Vehicles: Do Consumers Want Them?
Biden’s push for electric vehicles makes environmental sense, but Americans wants the cars to meet their needs.
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What a difference a year makes
Our latest Thought Starter compares Americans’ expectations for 2020 (pre-Covid, racial unrest, political strife) against what was, and our outlook for 2021.
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Telemedicine is here to stay
Ipsos shares insights and tips to help pharma manufacturers modify their value proposition for long-term success.
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How COVID-19 Can Drive Consumers to Accelerate Sustainable Practices
New research confirms that the impetus will be on packaging engineers, food manufacturers and policymakers to lead the way in green and sustainable practices.
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Ipsos Update - October 2020
Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.
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A Socially Distanced Summer
Our latest Thought Starter features details on how Americans made the best of the pandemic summer, along with their anticipated holiday season purchasing behavior.