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InnoTest
Measure the success of new products in a competitive context.
Shopper
Understand purchase decisions and manage your category successfully.
Pricing Analytics
Optimising pricing decision-making represents one of the largest, multi-million dollar opportunities for companies to drive incremental sales and profits.
Media & Marketing Testing
Driving growth through data-driven innovation fuelled by rapid experimentation & predictive In-Market Testing.
KnowledgePanel - Omnibus Services
Omnibus Service that Combines High Quality Sampling & Practical Benefits of Online Research
Regulatory Affairs Research
The Ipsos Regulatory Affairs Research unit specializes in conducting research for companies that will be submitting survey data to the FDA or another regulatory agency, and/or seeking to publish their findings in peer-reviewed journals.
Consumer Assessment of Healthcare Providers and Systems (CAHPS) Surveys
Among the largest providers of CAHPS services for almost 25 years, serving hundreds of organizations on HCAHPS, Home Health CAHPS, Hospice CAHPS, ICH CAHPS, ACO CAHPS, OAS CAHPS, CAHPS 5.0H, CG-CAHPS, and PCMH
Politics & Elections Polling
Few events have a greater impact on the trajectory of nations as elections. Ipsos provides election research and forecasting services to help stakeholders navigate these events.
Public Service Improvement
Understanding the needs of citizens and customers of public organizations, and creating insight through analytics, to strengthen government programs and to improve efficiency and effectiveness in achieving agency missions
Public Opinion Polling for Public Relations, Communications and the Media
It's not just a poll. It's a platform. For 40 years, we've worked hard to build the Ipsos polling brand to mean accuracy, truth and insight. Because it matters. To us and to our clients who have something to say. Otherwise, polls are just pages filled with numbers.