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What brands and retailers need to know about ‘buy now, pay later’
Payments analyst Lisa Ellis sees “buy now, pay later” (BNPL) financing as a niche, but it’s a big enough niche that it’s likely to become table stakes in the coming years. The idea of paying in installments is hardly new (witness QVC and HSN and just about anything peddled by Ron Popeil), but recent advances have transformed BNPL into a Silicon Valley fintech disruptor.
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How do you mystery shop an omnichannel world?
The past year has changed the way we shop and raised our expectations for the omnichannel experience.
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American consumers want more ways to buy and pay in the future
Ipsos finds unprecedented disruption raised shoppers’ expectations for retail
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Banking on Affluent’s Financial Outlook
Discover research and insights that financial professionals and companies need to understand to build relationships and manage portfolios that last.
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For Affluents, is it Time for Optimism?
Here's how to reach affluent Americans as spring approaches, vaccinations increase and the world re-emerges
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Advertising 2021: Cultural Fluency, Gender & People of Color
Revisit our webinar to hear how brands should think about cultural fluency in advertising, aligned with research approaches for guidance, benchmarking and measurement.
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We need to talk about ads
Why only some advertising gets talked about on social media and becomes famous
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Shelter in Place: How companies can ease customers’ housing anxiety
Americans’ worries about missed rent or mortgage payments are an opportunity for companies to step in and build trust.