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Los Influyentes: The Rise of Hispanic Affluents in the U.S.
Revisit our on demand webinar to hear our latest insights exploring Hispanic Affluents in the U.S.
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What the Future: Music
Watch our on demand webinar to hear new data and interviews with industry experts about the vital role music plays in our lives from entertainment to mental health – and opportunities for brands.
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Becoming More Accessible: Innovation, Inclusion and Insights
During this candid conversation we discuss innovation, interrupting unconscious ability bias, and using technology and culture to create transformational change in accessibility.
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Music
Technology will influence music's future, but the old and new will mix. In What the Future: Music, we explore how brands and fans connect through music as AI, streaming, virtual avatars and the metaverse take hold in a new music culture.
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Why sponsors are nurturing emerging talent — and big names
Music sponsorship traditionally focused on hitmakers and household names. But as PepsiCo seeks what’s next in music marketing, that increasingly means connecting with fans by mentoring up-and-coming talent, says PepsiCo’s Catherine Carter.
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How virtual technology will redefine music shows
Most people think that virtual concerts won’t be as engaging as real ones. But Industrial Light & Magic’s Ben Morris says that’s all about to change.
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Our pandemic habits are sticking – and even accelerating
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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[WEBINAR] What the Future: Music
Tech is influencing music in myriad ways, from how artists create it, to how fans discover it, to how we view performances live – or virtually. And yet what’s not changing is the vital role it plays in our lives, from entertainment to mental health.
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[WEBINAR] Los Influyentes: The Rise of Hispanic Affluents in the U.S.
Join us for our next webinar featuring Kip Davis, Director of Insights for Ipsos Affluent Intelligence and Ingrid Carrete, Director, Media Entertainment and Platforms as they share findings from our recent Ipsos Affluent Barometer and Affluent Survey on the importance of multicultural marketing to Affluent Americans.
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Enthusiasm for the metaverse and extended reality is highest in emerging countries
Survey finds the global public divided in their level of excitement about the new technologies