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Most Medicare members have an easy way to find providers and treatment but want better access to supplemental health benefits
New Virgin Pulse/Ipsos poll finds that one in three Medicare members worry about being able to afford recommended care
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Connected CPG: Winning formula in the tech-accelerated age
Connected CPG is tech-enabled CPG innovations with enhanced experience or business models, that aim to create a deeper connection with consumers.
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How to Get Your Big and Small Data Together with Data Hybridization
Data hybridization brings together structured and unstructured data to help brands gain market advantage.
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[WEBINAR] How humor can connect your ads with a Gen Z audience
81% of consumers like when brands use humor, but only 28% say brands connect with their comedic sensibilities. Join us for our next complimentary webinar featuring online community insights and tips to help you connect with a Gen Z audience.
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Ipsos wins mystery shopping award for fourth year in a row
Ipsos is one of the winners of the 2022 MSPA Americas Shoppers’ Choice Awards
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After Buffalo, three quarters of Black Americans fear racially motivated attacks
Poll finds Black Americans pessimistic about race in America, worry about their safety
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[WEBINAR] Digital + Physical: Omnichannel Customer Expectations
As the COVID limbo eases and more Americans say it is no longer a crisis, companies are learning just how much customers have shifted expectations when it comes to physical channels and human interactions.
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Two in three have felt happy almost everyday in the past month
Ipsos polling finds that habits and routines are important in keeping people’s balance.
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DSA ENGAGE
Ipsos is delighted to be taking part in this year’s Direct Selling Association annual conference.
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Americans’ economic sentiment dips a bit lower
Purchasing confidence is down again as consumers expect inflation and interest rates to keep rising