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How America Pays for College 2021
The new Sallie Mae/Ipsos report reveals that families paid less for college but still relied on the same paying strategies as pre-pandemic.
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America the Uncertain: July Briefing Highlights
Key highlights from July's America the Uncertain webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics.
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Cliff's Take: Culture wars come out of hibernation
As we reemerge into a post-pandemic landscape, so do our cultural discontents.
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Addressing the Sustainability Say-Do Gap
Discover how brands can lead the way to activate consumer behavior change in sustainability.
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Americans agree inflation is here – but they don't agree why
Most people blame issues with the supply chain, but Republicans are most likely to blame government regulations
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Product Packaging Takes Center Stage in Marketing-Effectiveness Debate
With consumer attention increasingly divided, how can brands capture consumer interest?
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Cliff’s Take: Law and Order, with Caveats
Just one in five think the police treat all Americans equally.
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Cliff’s Take: Celebrating America, Faultlines Notwithstanding
Fundamentally, Americans are proud of who they are, even if their views on the current state and direction of the country are more mutable.
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Ipsos Update – July 2021
Discover new global studies on attitudes to refugees, LGBT+ equality, culture wars and sustainable development. Also explore our latest white papers. including a spotlight on Indonesian society.
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Americans remain divided in attitudes about the office, and returning to it
One thing is certain, those working from home want flexibility