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Short Form Videos: Tips for Brands & Advertisers
Listen in as we share new research insights exploring consumer usage and attitudes, as well as tips for brands on ways to grow engagement.
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Lindsay Franke appointed as President, Ipsos North America Service Line Cluster Lead
Franke will lead a group of businesses specializing in SMX communities, innovation and creative development
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[WEBINAR] Short Form Videos: Tips for Brands & Advertisers
Join Ipsos experts from our Media & Entertainment Platforms (MEP) Service Line for our latest insights exploring consumer usage and attitudes, as well as tips for brands on ways to increase and grow consumer engagement.
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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.
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Bikes, Trains & Automobiles… What is the new normal in consumer mobility?
Revisit our on demand webinar featuring new insights from our Mobility Navigator research, with a focus on shared mobility.
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Navigating Consumer Uncertainty in Turbulent Financial Times
Research shows that consumers direct their spending in predictable ways that brands can leverage to drive relevance—nostalgia, variety seeking, brand “favorite” status, positioning as a necessity, etc.
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Unlocking collaborative, patient-centric partnerships
Read more about Ipsos’ approach to developing sustainable, long-term partnerships and ensuring patient inclusion.
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Design Thinking for Immersive Experiences
Listen in as we discuss key UX-design principles for immersive, Web3 experiences to support designers and technologists as they create solutions for new platforms and leverage this emerging technology.
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How pharma can optimize HCP engagement in a digital world
Embracing an omnichannel approach would help pharma embody three key components to HCP engagement.
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Right place, right time: How Google feeds create value for brands and buyers
Consumers engage more deeply with advertisements and experiences that are meaningful to them, and Ipsos research shows that Google’s immersive surfaces and formats are uniquely positioned to help brands deliver.