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Ipsos Update – February 2024
Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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The 2024 U.S. presidential election outcome is highly uncertain
Read Ipsos' analysis of the election and how to navigate the uncertainty around it
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Applying Lessons from CX Text Analytics to Generative AI
Learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Model-powered Generative AI tools. Here are 5 key learnings.
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THE QUIRK’S EVENT 2024: Chicago
The Quirk's Event is a valuable collection of sessions and networking opportunities with leaders in the insights field.
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ARF Future-Proofing the Analytics and Insights Function
We’ve heard a lot about generative AI in the past year, but what impact will it really have on the future of the insights and data analytics workforce?
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How companies can mine technology for the energy transition
Denise Johnson, group president of Resource Industries at Caterpillar, explains the innovations that will define next-gen industrial equipment, from electrification to automation.
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Heading into a presidential election year, satisfaction with democracy is low
New Ipsos KnowledgePanel: The State of Democracy analyzes views on democracy across Croatia, France, Italy, Poland, Sweden, the UK, and the U.S.
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Most Americans would be happy to receive investments as holiday gifts
A new Yahoo Finance/Ipsos survey finds that Americans want investments as holiday gifts as a way to save for the future and build wealth
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Political Perspectives: Interviews & News
On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.