Our history

1975 - 1982

Creation of a new vision and a unique tandem

Ipsos is founded by Didier Truchot in Paris, France. One goal: to work closely with its clients.

In 1982, Jean-Marc Lech joins Ipsos and becomes Co-President alongside Didier Truchot.

Logo Ipsos 1975

1983 - 1989

Ipsos becomes n° 5 in France

Ipsos Campaigns 1984

1990 - 1998

Expansion in Europe and in America

First acquisitions outside France; Ipsos becomes a European research company.

Ipsos expands to North America and Latin America.

Ipsos Campaigns 1997

1999 - 2010

A multi specialist organisation

1999 Listing on the Paris Stock Exchange.

Ipsos Campaigns 2002

2011 - 2013

Synovate a major acquisition

The acquisition reinforces the position of Ipsos with the Big Four.



The « New Way »

To assist its client with their changes, Ipsos launches its New Way programme.

Creation of Ipsos Foundation

Ipsos Campaigns 2014


1975-2015 40 years of existence

Ipsos adopts a new tagline “Game Changers”

Logo ipsos 2015

2018 - 2019

« Total Understanding »

Ipsos starts a new transformation project aimed at achieving faster growth: "Total Understanding".

Total Understanding campaign


Preparing for the future

Ben Page, took over from Didier Truchot as Ipsos CEO in November 2021.  Didier Truchot, Ipsos’ founder, continues as Chairman of the Ipsos Board.   A new CEO Exec Team was established in 2022 to work with Ben on the Ipsos 2025 plan as Ipsos continues to grow globally

Ipsos | Ben Page