Suche
-
Die Arzt-Patient-Beziehung im Zeitalter der generativen KI
Fünf Gründe, warum es jetzt an der Zeit ist, für die Pharmaindustrie zu handeln.
-
"Neben der Consumer Journey auch die Data Journey unter Kontrolle bekommen“
Im Interview mit marktforschung.de spricht Dirk Mörsdorf im Vorfeld seines Web-Seminars bei den CX Research Days über das Schlingern in der Consumer Journey und wie man es in den Griff bekommen kann.
-
Ipsos Update – June 2021
Global population dynamics, empathy in healthcare, the pandemic experience in Africa and a focus on Italy are all featured in this month’s round-up of the latest research and thinking from Ipsos teams around the world.
-
Ipsos Update - October 2020
Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.
-
Signals #3: Understanding the coronavirus crisis
The third edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.
-
Staying close to your customers
Why customer experience still matters amid COVID-19 and social distancing.
-
Isn’t it time for DTC brands to change gears?
“DTC” companies make, sell and ship products directly to consumers. In bypassing the middleman, they own the customer relationship
from A to Z.