The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
Here’s Ipsos' best and freshest data and actionable intelligence on Generation Z for business leaders, policymakers and insights professionals
Recent poll explores the biggest problem facing women today and distribution of household responsibilities between partners
How have perceptions of gender roles changed in the United States over the past five decades?
Many consumers are looking for steals in the moment to add to their game plan for Black Friday shopping.
Three quarters of Black Friday and Cyber Monday shoppers will only be shopping sales
“Feminism” fails to resonate with the majority of American women, according to a National Geographic/Ipsos poll.
Over two in five report finding out that smaller donations are subject to more processing fees will make them less likely to donate