The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Although Americans are more positive than the rest of the world, we are still mostly pessimistic: Results from the January 2018 Ipsos What Worries the World Study
President Trump's approval rating has jumped to 41%
Heather Carruthers takes the role of President and Rob Hernandez is Appointed as Senior Vice President
As part of Ipsos’ ongoing commitment to bringing voice to people through data, Ipsos undertook a survey on the topic of transgender people on our monthly global survey vehicle Global Advisor.
Ipsos’ latest approach is 100% mobile capable, device agnostic and part of their suite of package testing solutions
MetLife, Johnson and Johnson, and Royal Bank of Canada Newest Members
President Trump’s approval rating is now 37%
