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Ipsos achieves ISO 20252:2019 certification
Accomplishment reflects dedication to the highest research standards
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How Ipsos helps businesses Know the New America
Ipsos’ Know the New America capabilities span from social listening and message testing to market
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Here's how synthetic data can accelerate product development
Revisit our on demand webinar exploring how cutting-edge technology is transforming product testing, delivering faster results, cost savings, and deeper consumer insights.
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Why value proposition testing can spark fan loyalty
If they want fans of their own, brands need to start with their value proposition, says Ipsos’ Aron Galonsky. Here’s how testing and refining your core message can unlock lasting customer loyalty.
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[WEBINAR] Beyond Reality: Revolutionizing Product Testing with Synthetic Data
Join us for a revealing webinar exploring how our cutting-edge technology is transforming product testing, delivering faster results, cost savings, and deeper consumer insights.
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Ipsos announces winners of 2025 Ipsos-CARD Dissertation Proposal Award
Winners to present research in webinar on March 11
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Panda Express, Whataburger, and Chick-Fil-A earn top spots in Ipsos’ 2024 QSR/Fast Casual Restaurant Digital Ordering Performance Study
Of the 26 QSR brands evaluated in this year’s report, Panda Express achieved the highest overall score (at 80 out of 100).
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The Super Bowl’s Best Ads of 2025
Revisit our live panel discussion unveiling the winners of the Ipsos Creative Excellence Super Bowl Awards.
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Ipsos Reveals the Super Bowl’s Best Ads of 2025
Flying facial hair takes the win in 2025, with Little Caesars and Pringles among the top-performing ads based on hard data from Ipsos.
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The Power of Product Testing with Synthetic Data
Read more about generating and evaluating high-quality synthetic data and explore how synthetic data can be applied specifically to product testing.