Search
-
Economic outlooks among women in NYC
New poll on behalf of AAUW examines how some women in NYC feel financially insecure – and not just because of the pandemic
-
Do Americans really expect 2022 to be a better year?
Global survey finds U.S. public glad to leave 2021 behind, but wary of inflation, extreme weather, and cyberattacks; Americans not as optimistic as citizens from many other countries
-
Brand Hacks: Tips for building brands by fulfilling our quest for meaning
Listen in as we reveal why most ad campaigns fail and how successful brands incorporate personal, social, and cultural meanings to our everyday lives.
-
Understanding Society
Ipsos unpacks the latest research and analysis shaping American society week-by-week, chart-by-chart.
-
What will diners’ new delivery habit mean for restaurants?
While food delivery is no longer the ‘essential work’ that it was during the pandemic, what’s the risk for restaurants and grocery companies that cut off these services as customers return in-store?
-
Housing 2017
Where and how will we live in the future? If Millennials continue to struggle to afford a home, the impact will be felt from finance to consumer packaged goods to home furnishings. We explore how brands can respond and cities can create impactful real estate and housing policies.
-
Housing
While the patterns of how and where we live have barely changed, Americans have new expectations for home. Read whether and how these shifts will stick, with Ipsos research to guide brands and retailers to help people get more out their homes.
-
Vacation
What happens to the future of vacations if business travel shrinks for the long term? We play out how the changing dynamics of business travel, hotel stays, the points economy, and virtual technologies will shape our future getaways.
-
Commuting
How workers commute in the future depends on how and when American workplaces reopen. Ipsos research points to two patterns likely to emerge: more traffic and an upheaval in our routines. What will hybrid work mean for our future commuting life?
-
Are We Ready to Share Again?
Revisit our recorded webinar to hear new research exploring current and potentially future shared mobility trends.